Through UrBiz, we are ushering in a new era, creating a global vehicle for the promotion of multicultural, multi-ethnic and multi-generational business collaborations not only in the U.S., but around the world.

But what exactly is Urbiz? Why not simply Turning Point? Quite frankly, we wanted to be on the cutting edge – to lead by example as we our embrace the future. While the dictionary has not yet included the word Urbiz in its listing (we are working on that), its meaning is instantly understood.

At the same time, we are embracing the technology-driven world of message delivery. We are embracing the shifts in technology and psychology as well as the robust and growing readership – across all age groups and demographic profiles – of digitally delivered magazines online collaboration networks.  

More and more, business owners and business professionals are turning to the Internet as their primary news and information resource. As proof, research shows that digital magazine readers are primarily business professionals with a median age of 35 years old and over 10½ years of industry experience.

Digital magazine readers are action oriented. They welcome the opportunity to interact with the message and provide their point of view to any story published. Subsequently, they are creating content and providing solutions far superior to any that can be dreamed up by traditional writers and editors.

Almost ninety percent of the time, Internet readers also take action regarding products or services advertised or discussed online. This presents an extraordinary opportunity to create a dialog and serve as the connector between urban businesses and the corporations that so need to establish a direct an meaningful conversation with them.